Numismatics Platform Continues Expansion
Coin collecting platform Coiniverse enabled purchasing ability on its mobile application at the end of March, following this with an announcement that the first coins sold out within 72 hours.
The company said that commemorative coins were sold directly from the Coiniverse platform for the first time as part of a proofof-concept test, aiming to collapse the buyer’s journey from discovery to checkout to a single platform. Previously, users had to proceed to a mint’s webshop via Coiniverse to finish the purchase, which the company noted increased friction during the process and could potentially hurt sales.
As a unique feature, any collector who purchased the coin also received a non-fungible token (NFT), which served as a permanent digital proof of ownership. The NFT can be transferred through the Ethereum blockchain to the new owner if the coin is sold, ensuring the authenticity and origin of the coin.
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